Be still, my heart...

Shell Rummel has a very soft, gentle aesthetic that fits well with the coastal lifestyle”
— Lynne Meredith, Vice President of Product Development for Surya
With their intrinsic softness and painterly hand, Shell Rummel’s designs speak to that place within us that desires a connection with nature and a respite from the busyness of the everyday world...”
— Lynne Meredith, Vice President of Product Development for Surya
Meet Shell Rummel... artist and designer, known for the natural appeal of her work...”
— Home & Textiles Today
Shell Rummel’s portfolio was nothing short of first class. Her illustration was exactly the look Ashdene had been looking for: beautiful watercolours with soothing palettes, catering to the modern, stylish woman.”
— Ashdene, Australia
Shell Rummel’s stunning and serene watercolor art has been masterfully translated into the home with beautiful bedding, rugs and bath products.”
— Ilana Wilensky
We are excited to have Shell Rummel as part of our brand portfolio. Her soft and elegant designs offer a unique design perspective unlike anything else we have in our assortment.”
— Harry Kartus, VP of WestPoint Home
Those who value fine art, seek authenticity and desire sophistication within their surroundings gravitate to the delicate softness that comes with the inherent translucence of her chosen medium – watercolour”.
— MGL Licensing
Michelle “Shell” Rummel and her work continue to grow and evolve and it is clear that there is so much more to this artist then just ketubahs. I think she may even be a writer as well. Here is an insightful glimpse behind the work of Shell Rummel Inc.”
— Aliyah Guttmann, Marketing Director,
“IMAGE-INE: CERULEAN... She Breathes Cerulean”, original watercolor and poem by Michelle “Shell” Rummel.
— Tweetspeak Poetry
“We were immediately drawn to Shell’s beautiful watercolor designs because they are so distinctive and lend themselves to a luxurious, finely detailed bedding collection.”
— Glen Giordano, VP of Sales & Marketing
Rummel often folds the themes of love, family and nature into her contemporary ketubot, but wedding contracts are just a part of her successful business.”
— Beth Kanter, Writer for JW Magazine
Shell Rummel with her delicate, serene and sophisticated designs has used her painterly hand in bedding and bath. Introducing new collections from Bacova in bath and Ivy Hill Home in bedding this September, Shell is creating works of art for the home.”
— Julie Newman, President of Jewel Branding & Licensing
In a mesmerizing way, Shell plays with complexity and simplicity, creating an equilibrium I find encouraging and inspiring. There is a wondrous sense of selflessness in her work, not at all an artist without face but one who is a medium rather than a creator.”
— Jonahh Oestreich, The Equilibrium of Senses / Featured Artist
We’re thrilled to introduce our first Designer Series collection of paints that will give consumers confidence in their color selections. We will be collaborating with our designers to post room shots that embody the vibe and emotion of their colors and videos that explain the inspiration.”
— Jeff Peterson & Mark Becker, Co-Founders of Prestige Paints
We were immediately drawn to Shell’s beautiful designs...She has worked with us to create a collection that is true to her brand and we feel it will be very appealing to our customers.”
— Joe Missry, VP of Popular Home
Shell Rummel Ketubah featured in Martha Stewart

Shell Rummel Ketubah featured in Martha Stewart

Shell Rummel Bloom Beautiful Feature in Crafts Beautiful UK

Shell Rummel for Craft Consortium Decoupage paper feature in Crafts Beautiful UK